Santa Marta, Colombia's Caribbean jewel, is experiencing an unprecedented boom in the short-term rental market. In 2025, the city has become a magnet for investors seeking high returns in the vacation rental sector. Let's delve into the factors driving this surge and explore why Santa Marta stands out as a prime destination for short-term rental investments.
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Santa Marta, located on Colombia’s picturesque Caribbean coast, has long been a popular tourist destination, but in recent years, it has also emerged as a stronghold for real estate investment. In 2025, the city is surpassing the national average in real estate dynamics, showing impressive growth in both demand and property values. As one of the most sought-after locations in the country, Santa Marta's real estate market continues to thrive, making it a prime investment destination.
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Santa Marta, one of the most attractive and touristic cities in Colombia, has seen impressive growth in its real estate sector, particularly in the development of Housing for Social Interest (VIS) and Non-Social Interest Housing (Non-VIS). This development boom is driven by population growth, increasing property demand, and the expansion of the most strategic urban areas of the city. In 2025, VIS and Non-VIS projects have become the focus for both developers and buyers interested in investing in Santa Marta.
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Santa Marta, located on the stunning Caribbean coast of Colombia, is famous for its picturesque beaches, each offering unique charm and natural beauty. With miles of coastline and crystal-clear waters, it can be a challenge to choose the most beautiful beach in the region. From serene spots perfect for relaxation to vibrant beaches ideal for water sports and socializing, Santa Marta is a paradise for beach lovers. In this blog, we will explore some of the most breathtaking beaches in Santa Marta and help you decide which one stands out as the most beautiful.
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Santa Marta, Colombia's oldest city and a coastal paradise on the Caribbean, offers an incredible blend of natural wonders, history, and culture. From pristine beaches to lush mountains, here's everything you absolutely shouldn't miss when visiting this tropical gem. 🇨🇴
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Choosing the right time to visit Santa Marta can make all the difference in your Colombian Caribbean experience. This coastal paradise offers year-round appeal, but each season brings distinct advantages and considerations. Let's explore when to plan your perfect Santa Marta getaway. 🧳✈️
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Santa Marta's historic center has undergone significant revitalization in recent years, transforming into a vibrant tourist destination with colonial charm. However, like many Latin American cities, safety considerations remain important for visitors. This guide provides a balanced perspective on navigating Santa Marta's centro histórico safely. 🧭
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Santa Marta is quickly becoming Colombia's premier hub for sustainable investment, attracting eco-conscious capital from around the world. This beautiful coastal city, nestled between the Caribbean Sea and Sierra Nevada mountains, offers unique opportunities for green development that benefit both the environment and local communities. 🌊🏔️
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Santa Marta, Colombia's oldest city and a Caribbean jewel, has earned a prestigious nomination in the World Travel Awards 2025, competing for the title of "South America's Leading Tourist Attraction." This recognition places the historic coastal destination alongside renowned South American tourism powerhouses. 🌴
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The local authorities in Santa Marta have announced the temporary closure of several popular beaches to allow for natural regeneration ahead of the busy Easter holiday season. This strategic environmental measure aims to protect the coastal ecosystem while ensuring better experiences for tourists during one of the year's peak travel periods. 🌊
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Santa Marta's local administration has announced extended operating hours for the city's beaches during Easter Week (Semana Santa) 2025, responding to the anticipated surge in domestic and international tourism. This measure aims to enhance visitor experiences while managing the high seasonal demand at this popular Caribbean destination. 🌊
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Santa Marta, conocida como la Perla del Caribe colombiano, está experimentando un auge turístico sin precedentes. Según los últimos datos reportados por Radio Nacional de Colombia, la ciudad está viviendo un crecimiento significativo en el sector hotelero, con una particularidad que marca una nueva tendencia: el 23% de la ocupación hotelera corresponde a turistas extranjeros. Este fenómeno no solo refleja el atractivo internacional que ha ganado la ciudad en los últimos años, sino que también posiciona a Santa Marta como uno de los destinos más apetecidos por visitantes de diferentes partes del mundo.
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